The technological revolution has ushered a new way of doing business, with every company looking for cloud banking solution providers who align and complement their goals and structures. Yodek Services is one such provider that leverages advanced technologies in assisting their clients minimize potential costs and mitigate risk. The solutions they provide optimize safety, efficiency, and speeds up operations of their clients, ensuring the resolution of regulatory bottlenecks, data leaks and faulty machinery. The company helps agencies operationalize intelligence, surveillance, and reconnaissance. Regardless of the firm’s robust and innovative solutions and established business patronage, Yodek Services was unable to procure the client base and prominence it deserved, sustaining on its regular clients. They needed something more than a motivated sales team and breakthrough technologies.

“The breakthrough came when we were recognized for the February 2021 edition by Financial Services Review magazine,” says the CEO of Yodek Services. The selection was based on their robust cloud banking solutions and unique methodology that helps firms in the banking industry. As a medium that helps CIOs make the right technology selection, the Financial Services Review magazine’s team has spent years collaborating with top-notch organizations in the banking landscape along with financial advisors to understand what works and what doesn't in a hyper-competitive market.

Taking advantage of the opportunity, Yodek Services entrusted the magazine with constructing an article that showcased its unique banking solutions in the global market. The Financial Services Review team compiled a very descriptive write up of Yodek Services highlighting the company's applications and their in-depth expertise in offering top of the class cloud banking solutions.

Financial Services Review also delivered unlimited reprint rights of the article to Yodek Services. Financial Services Review Magazine’s support platform amplified the voice and ideas of Yodek Services, inducing strong public relations and creative media strategy. After Yodek Services’ appearance on Financial Services Review Magazine, the firm’s clientele increased considerably and also acquired some important partnerships, which later helped significantly boost the company’s ROI.

The firm started using the award logo in their marketing collaterals that they would send across to a potential client. After a potential client responds back, the company also started sending the article developed by Financial Services Review that gave the potential clients a better perspective about Yodek Services offerings. These steps, along with the ongoing efforts of Yodek Services’ marketing team strengthened the company's foothold in the cloud banking market. "We saw the lead conversion ratio going up by about 18 percent in three months, which I believe is a result of these efforts," said the CEO.

The efficiency and value delivered by Financial Services Review content gave a substantial boost in sales for Yodek Services. “The fact is intensified when we look from the ROI perspective of such companies availing the opportunity with Financial Services Review" says the CEO. Yodek Services’ in-house team reported a steady and healthy increase in ROI in their last quarter. The opportunity empowered Yodek Services to increase its sales and is still enabling the company to boost its client base augmenting their root in the marketplace.