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Financial Services Review | Monday, April 10, 2023
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The financial industry will experience changes through AI and automation, digital currencies, cybersecurity, personalized services, ESG in investment decision-making, and adaptation to new technologies.
FREMONT, CA: Financial services currently facing several challenges such as economic uncertainty, geopolitical conflict, new technologies, changing business models, and new regulations. To remain resilient in this challenging market and improve customer outcomes, one should focus on these key trends in the sector and prepare ahead. Companies must navigate these challenges by being prepared and keeping an eye on the trends to remain competitive in the financial services industry.
Geopolitical Tensions
Financial services firms have performed well and demonstrated good operational resilience. However, recent events in the banking sector have highlighted the importance of focusing on resilience. It's not just the banking sector facing challenges, and scenario planning can help firms identify how geopolitical factors may impact their business. Effective contingency plans and mitigating controls can be created accordingly. To minimise risk exposure in areas where there is a higher risk of unrest, firms can use multiple suppliers, outsource service delivery through near-shore and off-shore models, and form joint ventures. A well-governed approach can lead to an improved situation for firms.
Economic Outlook
Although high-interest rates can be gloomy for borrowers, they can be advantageous for savers and banks, leading to growth in their balance sheets. However, some economists believe that interest rates may have already reached their highest point. To remain resilient in an unpredictable economy, it's crucial to continually invest in areas that drive growth, such as streamlining internal processes and adopting automation technology, to maintain favourable long-term profit margins and maximise human resources.
Reliance on Buy Now Pay Later and Responsible Lending
Buy-now-pay-later providers are experiencing a surge in business as UK households face financial difficulties. While these payment options can be helpful in the short term for consumers and businesses during slow periods, customers often focus on the immediate purchase without considering the long-term costs of borrowing or adopting a borrower mindset.
Regulators are increasingly worried about the impact of high-cost credit options, which can worsen cycles of long-term debt that are challenging to overcome. This makes it crucial to carefully evaluate and provide affordable and responsible lending options, which remains a top priority this year.
Embracing AI and Tech
Financial services firms can utilise AI in various ways, including customer service desks, self-service portals, and risk or financial modelling, among others. Automating simple, repetitive tasks can ease the burden on resources, reducing costs and enhancing accuracy, which can provide more time for value-added tasks. Additionally, AI can be utilised to automate risk management controls, detecting anomalies in real-time for better monitoring and reporting.
Having proper oversight of AI is essential, including evaluating any potential biases of the programmers and continuously monitoring its application. As financial services firms increasingly adopt AI and new technologies, the industry needs to engage in broader discussions about the ethical use of AI and how it can contribute to promoting positive customer outcomes.
Changing Business Models
The financial services sector is experiencing a surge in digital transformation, as more companies implement data-driven processes to enhance decision-making and offer a wider range of digital experiences to customers. Regulatory sandboxes offer a secure environment to experiment with new business models and innovation. Nonetheless, it is critical to ensure that no customer is left behind, especially as the government and regulators express concerns about financial inclusion. Therefore, banking hubs, pods, and pop-up branches are being developed to provide face-to-face services to customers who prefer this interaction.
Regulating Crypto
The Treasury has announced a public consultation on proposed regulations regarding cryptocurrency, mainly aimed at safeguarding consumers. This is especially significant because a growing percentage of the population (between 5 per cent and 10 per cent) owns some type of cryptocurrency. The demographic of crypto buyers tends to be younger, which could make them more susceptible to fraud and financial wrongdoing.
The UK Treasury has launched a consultation on cryptocurrency regulations, which will Despite the optimistic tone of the recent consultation on cryptocurrency regulation, the implementation timelines may be too ambitious. Regulating the complex and uncharted ground of crypto will be a challenge, and there may be uncertainties in government priorities and upcoming elections that could affect the timelines. The most high-risk assets may not be regulated until 2025, but this timeline could change due to unforeseen circumstances.
Labour Shortages
Although labour shortages were a recurring issue last year, London is still considered a leading source of talent for financial services. Companies are adopting agile work practices, which allow them to recruit from wider geographical regions, including outside the UK, filling talent gaps. Additionally, businesses are investing in upskilling and retraining to help employees adapt to the changing roles caused by automation.
The financial services industry is poised for significant changes and advancements in the coming year. Key trends that are likely to shape the industry include the increasing use of artificial intelligence and automation, the rise of digital currencies and blockchain technology, and a continued focus on cybersecurity and data privacy. Additionally, there will likely be increased demand for personalised financial services and greater emphasis on environmental, social, and governance (ESG) factors in investment decision-making. Overall, financial services firms that can adapt to these trends and embrace new technologies and approaches will be well-positioned for success in the year ahead.