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Financial Services Review | Tuesday, July 12, 2022
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The collaboration of Flexia and Axes will bring in frictionless customer experience.
FREMONT, CA: "I am over the moon," stated Earle G. Hall, President & CEO of AXES. "The Flexia Open Loop Cashless Solution is simply extraordinary. The customer onboarding process is seamless and frictionless and with the AXES loyalty and engagement engine, we plan on making it fun and rewarding. The Flexia company culture is what sealed the deal for us as beyond great technology, they are great people. We will have the entire solution fully integrated and on demonstration in our booth at G2E."
In a strategic alliance, AXES and Flexia Payments LLC intend to combine Open and Closed Payments into an easy-to-use and frictionless customer experience. Through this partnership, AXES will combine all of Flexia's Fintech capabilities, including a closed loop cashless platform, loyalty and engagement platform, and business intelligence platform. And with a platform based on DooH Media, which will enable AXES to integrate and deliver all of Flexia's Fintech capabilities. In addition, AXES' real-time dashboards for customers and alerts will integrate with AXES' real-time customer dashboards made available through AXES' whole cloud service
"The AXES Cloud is quite unique in that it offers the functionality of all casino systems combined into one environment," stated Craig Libson, CEO of Flexia. "AXES has been doing cashless in casinos for ten years and has integrated loyalty, engagement, rewards, promotions and real-time notifications and alerts from their business intelligence engine. Like Flexia, AXES was built with a next-gen view of what the industry needs and the ability to seamless interact with complimentary platforms. This brings the Flexia cashless solution to a whole new level of casino touch points, as we can actively engage and educate throughout the customer journey to ensure the migration to cashless is a success. We are very excited to be demonstrating the functional solution in our booth at G2E."