Caroline Troy, President, Troy Valuations Caroline Troy, President
Troy Valuations is a Canadian valuation firm that exhibits a remarkable degree of proficiency in offering business valuation, financial advisory and strategic planning services from an independent and objective perspective. It prioritizes high levels of professionalism while catering to its clients–which comprises small and mid-sized private and public companies, along with legal and financial institutions–and provides them with precise, fair valuations and analyses for their unique needs.

Since its inception, the firm has diligently committed itself to swiftly mitigating its clients’ risk in financial transactions, consolidating its position as a leading subject matter expert in the domain.

Troy Valuations is recognized as one of Canada’s premier providers of valuation services. Its valuation reports are sought by professionals from over 20 different industries, as well as those associated with prestigious organizations. With its expertise and diverse experience, the firm has been involved in a wide range of mergers and acquisitions, valuation and fairness opinion assignments, and financings which range from under one million dollars to over one billion dollars.

“Knowing your starting point minimizes risk on the path to your destination,” says Caroline Troy, president of Troy Valuations.

Leveraging an experience of over two decades in the capital markets at well-known North American full-service and boutique investment dealers, Caroline Troy brings with her a wealth of expertise in providing advisory services. Her ability to demonstrate the highest standards of honesty, integrity, and professionalism has played an instrumental role in empowering the firm to ensure that its clients receive credible valuations that accurately represent their business in terms of fair market value.

“What is the value of my business?”

“If I sell my business, what could I get for it?”

As a business owner, answering these questions can be challenging. In light of this, Troy Valuations’ business valuation services assist its clients in discovering data-driven answers to these questions. It is a member of the Canadian Institute of Chartered Business Valuators and actively extends business valuation services to individuals and businesses of all sizes. The firm collaborates closely with its clients to understand the outcome of the evaluation that they expect and tailors a valuation report that aligns with their needs in terms of cost, assurance, and disclosure. Upon understanding their requirements, it leverages its wealth of experience to methodically determine a valuation through thorough investigation, analysis, projections, standards, and objective judgment.

Knowing your starting point minimizes risk on the path to your destination

Strategic planning is vital for every business to determine its profitability in the future. To this end, Troy Valuations has partnered with and led numerous companies on the path of maximizing their value through its strategic planning services. It offers advisory support for business planning, cash flow projections, cost-benefit and pricing analysis, and identification of value drivers, to name a few.

Troy Valuations also offers auxiliary consulting services where it reviews and critiques expert reports prepared by others to provide strategic analysis. In one such instance, the firm’s services were sought when two parties looking to divorce failed to successfully negotiate an equitable settlement. Troy Valuations rose to the challenge and meticulously examined the reports produced by the previous evaluators while taking into account several crucial parameters and countered it with a report of its own which was reasonable and equally beneficial to both parties.

In today’s volatile and dynamic corporate world, Troy Valuations’ services benefit its clients in different scenarios ranging from reviewing business performance to settling partner disputes. The company will continue striving to empower its clients to make better-informed decisions that increase their business value.